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Open House Weekend

Buyers and sellers can both benefit greatly from open houses, especially these days when the housing market is particularly tough. With more homes going on sale and the economy still in a slump, the usual ads and listings simply won't make the cut. If you want to find the best home or sell yours for a good price, you'll need to invest in a different approach-and an open house weekend may just be your best option.

But first, what's an open house weekend? An open house is basically a free-for-all day when people can come into a home for sale and see it for themselves. Prospective buyers can talk to sellers and discuss matters not addressed in the listings, such as reasons for selling, neighborhood information, and recent renovations on the property. For sellers, the main advantage of an open house weekend is in marketing: by interacting directly with prospects, they can tailor their efforts to suit their buyers' tastes and show them what they want to see.

Your Open House Agent

Whether you want to tour open houses or host your own open house weekend, the first step is usually calling a real estate agent. While it's possible to buy or sell a home on your own, it takes a lot more time and you may not always get the best value. An agent has the connections you need to maximize your prospects, and the local market knowledge you need to negotiate. Studies have consistently shown that working with agents can at least double your chances of a successful sale or purchase, and significantly cut down on your waiting time.

Touring Open Houses

If you're on the market for a home, an open house weekend is one of the best ways to assess your options. No matter how well a house is photographed or described in the listing, there's nothing like seeing the real picture-especially when you're about to spend hard-earned money on it. With an open house weekend, you can compare actual homes and get to see more than the property: you can also take a look at the neighborhood the traffic, the curb appeal, and all those things you don't see at a glance.

Planning Your Open House

Hosting an open house weekend takes a good deal of planning, and that's where your agent comes in. PlanOpen.com agents also work with professional designers who can help you prepare your house for the open house weekend. Whether it's maximizing visual appeal or cleaning up worn-down spaces, we can give your home that visual boost that makes it all the more appealing-and even increase its market value.

After the Open House

An experienced agent can help you not just with the planning part, but also with the actual open house weekend-hosting, touring, booking and scheduling. PlanOpen.com agents go even further and guide you through the whole buying or selling process. Working with us, you go beyond the open house weekend-you can  make the right decisions all the way and really make your investment work for you.