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Hosting a Real Estate Open House
Attracting buyers is the number one goal for home sellers, and the open house is a mighty tool when executed well. Even motivated buyers have limited time to view homes and must be compelled to view a seller’s property. A well planned and strategically advertised open house is the best way to increase visibility and generate serious interest.

Setting a Date for Your Showing
When setting a date for your open house, consider what events may conflict and prevent potential buyers from attending. Consider local events, sporting events, and even television schedules to rule out any obvious distractions. While you may know that the Super Bowl is important, you may not know the date. A little investigation can assure success.

Promoting Your Open House
There are many options in today’s real estate market in gaining the interest of potential buyers or agents who may be the key to selling your home, and it pays to utilize the latest strategies. As California residents continue to rely heavily on the internet as their number one source of finding information, savvy homeowners are making sure that they make the most of real estate marketing opportunities online. By listing an open house on Planopen.com, sellers can list the details of their open house and property information, schedule private showings and get many valuable tips to help in planning an event. There is no better form of direct marketing than listing your property on PlanOpen which increases your visibility and targets those who are already searching for properties.

Preparation
An open house is essentially a business event. Prepare the home to serve this purpose. Put away as much distractions as possible such as extra and unnecessary furniture or decorations. Feature the homes best assets well by moving furniture to showcase it well, or drawing attention to certain areas with a display of fresh flowers from the garden.

Be Ready With Additional Facts
When a potential buyer finds you through PlanOpen, it is likely that they are already genuinely interested in your property. One way to use this as an opportunity is to make additional information available. A detailed fact sheet of are information is one great way to not only convey information, but also to keep your property at the top of their list of considerations. When you include details about neighbor hood features, events, history and pictures, you help them to visualize themselves in your home.

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